As Nufloors members, we together have strategically decided that we want to build a brand and capitalize on shared marketing. This is best accomplished by all sharing the same name and using it in our individual markets. All Nufloors locations use the name “Nufloors” on its signage and in its marketing initiatives. However, we do recognize that this can be a big change, so Nufloors provides owners an option to co-brand as “Your Name Nufloors".